How Word Of Mouth And Referrals Kill Your Ability To Grow
Yep, you heard that correctly.
Yet 95% of the average designers projects come from these two sources, so how could how could they be bad?
Today I will go through why word of mouth and referrals kill your ability to grow.
Some highlights from this episode:
- You cannot easily increase your rate.
- More likely to allow feature creep.
- They condition you to think that you will always have them.
- They condition you to think you have to be everything to every.
- You think that speaking to your network is good market feedback.